As a way of extending the life of a product, Droog created the Construct Me! collection–a line of screws, nails, washers, nuts, hooks, brackets, hinges, and ties that let you upgrade and personalise cheap, or old furniture you already own, refreshing tired homeware. I was responsible for its press, its presentation at Milan Design Week, and accepted an award for the work as its honorary ambassador.
See this Fast Company article on the work.